Beacon To Beacon

16th Edition 2022

Advertising Opportunities

GET EXPOSED

Ship Rope Frame Border, Nautical Seafaring Cord

get exposed

11,000+

per printed edition

41,000+

online annually

Bundle ONLINE and PRINT

advertising and maximise your exposure

Arrow Banner

BEACON TO BEACON readers keep their guides for up to 10 years!


That’s ongoing exposure for your business

  • Readership of the Beacon to Beacon printed Guides are used by boat, yacht and leisure craft owners, anglers, commercial charters, fishing boats, charters services, Queensland Ambulance Service, Search and Rescue Organisations (i.e. Coast Guard and VMR), hire-and-drive boat hire and more


  • Dedicated boat and yacht owners and commercial operators purchase a new BEACON TO BEACON Guide book every one or two years


  • Once purchased a BEACON TO BEACON guide is kept for up to 10 years – that’s ongoing exposure for your business at no additional cost


  • A BEACON TO BEACON printed edition is repeatedly read by at least 4.5 people on average over a 10 year life span of one copy.

Readership

Statistics

Get your business

exposed

onboard and online

Sailing Anchor Icon
Arrow Banner

BEACON TO BEACON online charts are FREE to view!

Get seen by 41k+ web visitors each year

ONLINE

Research

& Google

Analytics

BEACON TO BEACON offer all online charts to the public for free at http://beacontobeacon.com.au/map-index.htm


These are the same nautical charts as the printed hard copy A4 Guides and include local weather forecasts and tide information.


Our primary research is indicative of 79% of boat owners and commercial maritime operators on Queensland waterways own a BEACON TO BEACON Guide that is up to 7 years old.


Web analytics for beacontobeacon.com.au are based on:

·      Last 18 months online readership/visitors (2021/22)

·      86.8% of visitors are from Australia (2021/22)


Analytics last updated May 2022


Why advertise with us?

Sailing Anchor Icon

Get up to 10 years exposure in just one PRINT advertisement placement!

One paper Beacon To Beacon Edition is repeatedly read by 4.5 people on average over 10 years

Tying Knot. Nautical Tied Rope Knots, Marine Ropes and Wedding Cordage Divider Vector Illustration Set

Be associated with one of Queensland most Iconic maritime brands

Online visitors of 41k+ per calendar year

11k+ readership of each new editions.

Some older editions used for up to 10 years!

Tying Knot. Nautical Tied Rope Knots, Marine Ropes and Wedding Cordage Divider Vector Illustration Set

Attract more local business ONLINE

from over 41k+visitors a year

The online charts are FREE for public to view

and includes links to local weather forecasts, tides

how to use a VHF marine radio and more

Tying Knot. Nautical Tied Rope Knots, Marine Ropes and Wedding Cordage Divider Vector Illustration Set

LATEST BEACON TO BEACON Charts

Advertise in the latest maritime safety Queensland Chart Guide that includes 132 marine charts from Yeppoon to Currumbin. BONUS boating safety information

Tying Knot. Nautical Tied Rope Knots, Marine Ropes and Wedding Cordage Divider Vector Illustration Set

Beacon to Beacon Retailers & promotion

We promote Beacon to Beacon in print, online and in-store at over 95 retailers from Tasmania, Adelaide, Perth, Sydney,

Coffs Harbour, Gold Coast, Brisbane

and all the way North to Townsville

Tying Knot. Nautical Tied Rope Knots, Marine Ropes and Wedding Cordage Divider Vector Illustration Set

Full Colour Print Advertising

FULL colour high gloss advertising of your business brand, imagery, products and/or services

Tying Knot. Nautical Tied Rope Knots, Marine Ropes and Wedding Cordage Divider Vector Illustration Set

BONUS Online Placement*

Complementary online banner publication with all advertising placement valued at over $550* to help you drive more online exposure for your business.

* Conditions apply


Beacon To Beacon 2022

ADVERTISING OPPORTUNITIES 2002

Button
Ship Rope Frame Border, Nautical Seafaring Cord

get exposed

11,000+

per printed edition

41,000+

online annually

Bundle ONLINE and PRINT

advertising and maximise your exposure

Exclusive Inside DOUBLE FRONT PAGE

New Product Tag or Label Design
Australia. Hervey Bay, QLD

your unique

brand proposition

here

Spring Metal Icon
Spring Metal Icon
Spring Metal Icon
Spring Metal Icon
Spring Metal Icon
Spring Metal Icon
Spring Metal Icon
Spring Metal Icon
Australia. Hervey Bay, QLD

and here

Arrow Banner

get exposed to 11k+

year on year

ONLY THIS ONE GOLDEN opportunity each annual publication


  • Double A4 page spread | that's either 1 x A3 full colour print advertisement or 2 x A4 advertisements
  • The most premium advertising space each year with one of Queensland iconic maritime brands!
  • Prominent brand placement of 11k+ readership each year
  • up to 10 years ongoing readership of each Guide printed
  • 3 year right of renewal for this advertising space for subsequent years
  • Logo on BEACON TO BEACON Edition FRONT COVER – bottom right hand side
  • Logo on BEACON TO BEACON Online home page - bottom banner with link
  • 2 x complimentary online banner advertising under map of choice - worth $450 (195 x 23mm)
  • Complimentary online advertising changes – option to update advertising four times in 12 months to reflect new promotions or social campaigns – valued at over $200
  • 6 complimentary copies of the printed BEACON TO BEACON Guide - retail value $330
  • See online Research and Google Analytics


Your Investment: $6,000

Exclusive Outer BACK COVER

New Product Tag or Label Design
Luxurious Yacht

your brand here

Spring Metal Icon
Spring Metal Icon
Spring Metal Icon
Spring Metal Icon
Spring Metal Icon
Spring Metal Icon
Spring Metal Icon
Spring Metal Icon
Arrow Banner

get exposed to 11K+

year on year

ONE opportunity for outer back page advertising with this iconic brand!


  • Exclusive A4 back page advertising in high gloss full colour print
  • Exclusive advertising space each year with one of Queensland iconic maritime brands!
  • Potential audience of 11k+ readership per annum + ongoing years of readership up to 10 years for each Guide
  • 3 year right of renewal for this advertising space for subsequent years
  • Logo on BEACON TO BEACON Online home page - bottom banner with link
  • Complimentary online banner advertising under map of choice - worth $225 (195 x 23mm)
  • Complimentary online advertising changes – option to update online advertising twice in 12 months to reflect new promotions or social campaigns – value $100
  • 5 complimentary copies of the printed BEACON TO BEACON Guide - retail value $275
  • See online Research and Google Analytics.


Your Investment: $5,000

Regional GOLD Advertising

Australia, Townsville. QLD

Sunshine Coast

MARITIME MAPS

Spring Metal Icon
Spring Metal Icon
Spring Metal Icon
Spring Metal Icon
Spring Metal Icon
Spring Metal Icon
Spring Metal Icon
Spring Metal Icon
Life Buoy in Montenegro marina.

your brand here

New Product Tag or Label Design
Arrow Banner

get exposed to 11k+

year on year

LEAD page opportunity for more REGIONAL EXPOSURE


  • Exclusive A4 page advertisement at front of regional chart(s) of your choice
  • Includes complimentary online footer banner advertising for 12 months on map page of choice - value $225
  • 3 year right of renewal for this advertising space for subsequent years
    • 2 complimentary copies of the printed BEACON TO BEACON Guides - value $110
  • See online Research and Google Analytics


Your Investment: $1,500

Regional SILVER Advertising

Yacht Rope

your brand here

Spring Metal Icon
Spring Metal Icon
Spring Metal Icon
Spring Metal Icon
Spring Metal Icon
Spring Metal Icon
Spring Metal Icon

here

Spring Metal Icon
life jacket
Motor Boat

or here

Sailing
Arrow Banner

get exposed to 11k+ year on year

Get REGIONAL EXPOSURE starting from as little as $325


  • Full page, half page, quarter pages or footer placement
  • Choose placement on a regional chart(s)
  • 3 year right of renewal for this advertising space for subsequent years
  • See online Research and Google Analytics


Sailing Anchor Icon

Regional SILVER Pricing and Placement

Full Page

Blank White A4 Paper Sheet

Full Page A4

210mm x 297mm

3mm external bleed

7mm internal bleed

Half Page

Blank White A4 Paper Sheet

Half Page Horizontal

200mm x 141mm

Blank White A4 Paper Sheet

Half Page Vertical

97.5mm x 287mm

Quarter Page

Blank White A4 Paper Sheet

Quarter Page Vertical

97.5mm x 141mm

Blank White A4 Paper Sheet

Quarter Page Horizontal

200mm x 68mm

Header or Footer Banner

Blank White A4 Paper Sheet

Footer Banner

(under chart of choice)

195mm x 23mm

Secure your advertising placement today!

Sailing Anchor Icon

ALL ADVERTISING ENQUIRIES TO

Sal Bayliss

Advertising Manager

Email

Phone

Beacon To Beacon 2022

ADVERTISING OPPORTUNITIES 2002

Button
Ship Rope Frame Border, Nautical Seafaring Cord

get exposed

11,000+

per printed edition

41,000+

online annually

Bundle ONLINE and PRINT

advertising and maximise your exposure

Exclusive ONLINE Landing Page

Blank Laptop Screen

see your

Motor Boat

your

brand here

New Product Tag or Label Design
Arrow Banner

get exposed to 41k+

visitors each year

ONLY THIS ONE ONLINE opportunity each year


  • full colour quarter page horizontal advertisement on home page http://beacontobeacon.com.au
  • The Annual BEACON TO BEACON exclusive home page advertisment with one of Queensland iconic maritime brands!
  • Prominent brand placement with exposure to over 41,000 visitors each year
  • 3 year right of renewal for this advertising space for subsequent years
  • Complimentary online advertising changes – option to update advertising four times in 12 months to reflect new promotions or social campaigns – valued at over $200
  • 6 complimentary copies of the printed BEACON TO BEACON Guide - retail value $330
  • See ONLINE Advertisement specifications and sizing
  • See online Research and Google Analytics


Your Investment: $3,000

Exclusive ONLINE Regional Map Index

New Product Tag or Label Design
Arrow Banner

get exposed to 41k+

visitors each year

CHOOSE which Regional Index you want to advertise on



Your Investment: $750

ONLINE Live Weather

New Product Tag or Label Design
Man Holding Tablet with Camera and Cup of Tea
Brushstroke Arrow Rapid Curved Long
Arrow Banner

get exposed to 41k+

visitors each year

CHOOSE which weather map you want to advertise on



Your Investment: $335

ONLINE Page Banner options

Arrow Banner

get exposed to 41k+

visitors each year

Choose from:

Includes:


Your Investment: $225per banner

ONLINE Advertising Specifications

tablet computer on boat

Get REGIONAL EXPOSURE starting from as little as $325


  • Full page, half page, quarter pages or footer placement
  • Choose placement on a regional chart(s)
  • 3 year right of renewal for this advertising space for subsequent years
  • See online Research and Google Analytics


Sailing Anchor Icon

Landing PAGE

Quarter Page

Blank White A4 Paper Sheet

Desktop. 960 x 113 px

Tablet. 640 x 76 px

Mobile. 480 x 57 px

Sailing Anchor Icon

Banners

Regional Map Index

Coastal Bar Maps

Instructions Page

Safety Page

Tide Pages

Live Weather Pages


Blank White A4 Paper Sheet

Header or Footer Banner

(under chart of choice)

195mm x 23mm

Desktop. 960 x 113 px

Tablet. 640 x 76 px

Mobile. 480 x 57 px


To discuss your advertising contact Sal

0479 199 859 |sal@beacontobeacon.com.au

Delivery and deadline

All artwork to be emailed: sal@beacontobeacon.com.au

Artwork format in high resolution jpeg or pdf format

Artwork deadline 31 August 2022

Advertising Design Services

Young Graphic Designer Working

Need help with designing your advertisement?


Let us take the hassle away.

We help you create a simple advertisement for your print and/or online digital advertsing for BEACON TO BEACON.


Here are three simple design options available. $50 per advertisement with 2 rounds of edits.


All prices + GST


To discuss your advertising contact Sal

0479 199 859 |sal@beacontobeacon.com.au

Ship Rope Frame Border, Nautical Seafaring Cord

get exposed

11,000+

per printed edition

41,000+

online annually

Bundle ONLINE and PRINT

advertising and maximise your exposure

Secure your advertising placement today!

Sailing Anchor Icon

ALL ADVERTISING ENQUIRIES TO

Sal Bayliss

Advertising Manager

Email

Phone

Brought to you by Gold Coast Boat Hire


Don't miss out

GET EXPOSED

Be seen in this year's BEACON TO BEACON